AMD and Nvidia are ready to further reduce the prices of their current-gen RX 6000 and RTX 3000 graphics cards, a new rumor insists.
As Wccftech (opens in new tab) spotted, this comes from My Drivers (opens in new tab) which highlights a report by the Taiwan Economic Daily noting that both AMD and Nvidia are not getting rid of existing stock quickly enough ahead of the launch of their respective next-gen products.
The report states that graphics card makers will embark on a new round of price cuts in September – after some substantial reductions in recent times – and that over the next month, these price drops will ‘far exceed’ the type of move. that we’ve been seeing consistently lately.
This sounds like great news for gamers looking for a graphics card, but of course we should be skeptical of reports like these – even if there are good reasons why they might make sense, as we’ll explore below.
Analysis: A clear message seems to be coming from the vine
Regarding the likelihood of further price drops, certainly with Nvidia, we heard the company admit during its recent fiscal results that it did indeed make a lot of RTX 3000 GPUs, and that overstocking was a definite problem. Additionally, there have already been other sources in Asia who have indicated that more aggressive price cuts are coming towards the end of August, not just for Nvidia but also for AMD, and that everything lines up with this new report.
Even though Nvidia has a thorny problem with clearing out existing stock before the next-gen GPUs arrive, there could be other solutions that could be put into play, and that’s something the company’s CEO hinted at during a recent earnings call. Possible alternative strategies include pushing current-gen GPUs into data centers and tiering Ampere liquidation amid the next-gen Lovelace release.
In other words, we could see a more pronounced staggered release of the RTX 4000 graphics cards, so that they hit the market more slowly – perhaps the RTX 4080 and 4070 won’t arrive until 2023, which is another rumor, after the RTX 4090’s debut in 2023. October 2022 in theory – allowing more time for RTX 3000 graphics cards to sell.
These kinds of measures can help avoid what Nvidia and its graphics card maker partners don’t want, which is a big panic sell where current-gen prices really do drop like a stone (and profits drop correspondingly).
But it looks increasingly like a major price reduction is indeed on the cards, and even if that discount isn’t as deep or aggressive as this latest batch of rumors suggests, we’re still firmly betting on some impressive price drops for the foreseeable future. . Especially as other forces, such as the intensifying cost-of-living crisis and inflation, put even more pressure on consumer wallets.