At its ‘Search On’ conference (September 28), Google announced several improvements to its services, such as Multisearch, which can combine queries into one search, and the Translator feature, which can remove the previous language’s blurred box, such as if the poster was always English or another language to begin with, for example.
The company has also been announcing a series of improvements to its search services on conference (opens in new tab), with better ways to buy the right product. In addition, there have been improvements to Maps and better recommendations for places and businesses.
Google has been slow to adapt its products to the features that Microsoft and Apple have been releasing recently, with the first major update to iOS 16 and Windows 11 introducing LiveText and better accessibility features.
However, Search On was the company’s bet on the sand to show exactly what its apps are capable of and what it could be for its millions of users in the coming months.
Multisearch and Translate are the highlights
Multiple search lets you search with an image and a block of text at once, so you can better find the result you need. It is currently rolling out in English globally, as well as reaching over 70 languages in the coming months.
With Google Translate, the company is introducing an update that will not only show translated text, but also erase previous text and paint the background using AI. This results in translated text that looks like it’s always been there without looking out of place, looking more natural.
Google has confirmed to us that this improvement to Translate will arrive later this year, for both iOS and Android devices.
There have been a number of improvements that have appealed to users, whether it’s live captions or gestures for the Apple Watch, but with Multisearch and Translate coming to users soon, Google may have an ace up its sleeve.